YouTube cuts business ties with Logan Paul over offensive video

Letter from the editor: Social media plays scary role in the lives of today's youth

YouTube has finally done something, anything, to deal with Logan Paul.

YouTube also announced it will remove Paul's channels from Google Preferred, which aggregates top content into "easy-to-buy packages for brand advertisers".

His Originals are also now on hold.

"In light of recent events, we have made a decision to remove Logan Paul's channels from Google Preferred", a YouTube spokeswoman said in a statement. "You're right to be", its tweet said. "You deserve to know what's going on", the company wrote. Later, he released a video on Youtube and apologized to the viewers where he confessed that he was at fault. However, YouTube via a series of tweets has assured to take necessary action against this terrible act as they say "we'll have more to share soon on steps we're taking to ensure a video like this is never circulated again". "So we'll have more to share soon on steps we're taking to ensure a video like this is never circulated again", concluded YouTube.

YouTube previously hinted he faced his channel being shut down after suggesting the bosses were looking into "further consequences".

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Anyone affected by issues raised in this article can contact Pieta House on 1800-247-247 or the Samaritans on 116-123. As Anna Akana put it perfectly: "That body was a person someone loved".

Earlier this week, YouTube had promised "further consequences" for Paul following a now-infamous video featuring a dead body. But considering he has more than 15 million subscribers and reportedly generates about $7.3 million a year in ad revenue, it's unlikely his channel will go away.

The event has led many to question YouTube's policies, as well as how seriously and responsibly it addresses such problems.

It seems Logan Paul didn't need too much time to "reflect".

In a series of Twitter posts on Tuesday, a spokesperson for YouTube apologised for the video. (Aokigahara near Mt. Fuji is known as one of the most prevalent suicide sites in the world.) Critics slammed him for being disrespectful of the suicide victim and claiming that his video was meant to raise mental health awareness.

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